Application of Strategic Entrepreneurship Approach in Franchise and Non-franchise Business: A Study in Non-Formal English Education in Indonesia

This study further examines the influence of entrepreneurship in the innovation of the non-formal English language education industry (English course) that is oriented towards the achievement of competitive advantage. Entrepreneurship is characterized by entrepreneurial leadership, entrepreneurial c...

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Bibliographic Details
Main Authors: Respati Wulandari, Maria Grace Herlina
Format: Article
Language:English
Published: Universitas Negeri Jakarta 2021-06-01
Series:Journal of Business and Behavioural Entrepreneurship
Subjects:
Online Access:http://journal.unj.ac.id/unj/index.php/jobbe/article/view/20397

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