A Game Mechanism of Individual Value Decision-Making Based on SVO Differences

• Main Authors: Xu Shi, Lu-yun Qiu, Zhi-geng Fang, Xia-qing Liu, Yang-yang Du
• Format: Article
• Language: English
• Published: Hindawi-Wiley 2020-01-01
• Series: Complexity
• Online Access: http://dx.doi.org/10.1155/2020/6530847

As the externalized carrier of intrinsic value, value decision-making is an important factor affecting the social value system. As an old Chinese saying goes, “A friend in need is a friend indeed,” crisis environment provides the background for the conflicts of multiple values, while individual social value orientation (SVO) determines the ranking of the value states. This paper defined the SVO types by means of Slider Measure method on the basis of environment description, constructed a decision-making game model in accordance with SVO differences, and finally analysed the mechanism of people’s decision-making. Taking the epidemic situation as the background, this paper conducted an empirical analysis with the sample of college students. The results showed that the most SVO types of college students were prosocial orientation, followed by individualistic orientation, altruistic orientation, and competitive orientation. In the crisis environment, individual SVO type and decision-making constituted a mapping relationship. There was an equilibrium point in the decision of prosocial orientation, and the dominant decision of altruistic orientation or individualistic orientation is relatively stable.