Statistical Approach to the Analysis of Corporate Culture Interaction Process
The study develops a method that enables to perform quantitative comparison of corporate cultures, mathematically assess the effectiveness of cross-cultural interaction and identify sources of potential conflicts. Research is based on the criteria of corporate culture differentiation developed by Ge...
Main Authors: | Liliia V. Matraeva, Alexey A. Konov, Alexey V. Belyak |
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Format: | Article |
Language: | English |
Published: |
EconJournals
2016-06-01
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Series: | International Review of Management and Marketing |
Subjects: | |
Online Access: | https://dergipark.org.tr/tr/pub/irmm/issue/32099/355545?publisher=http-www-cag-edu-tr-ilhan-ozturk |
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