Promoting cold-start items in recommender systems.

Promoting cold-start items in recommender systems.

As one of the major challenges, cold-start problem plagues nearly all recommender systems. In particular, new items will be overlooked, impeding the development of new products online. Given limited resources, how to utilize the knowledge of recommender systems and design efficient marketing strateg...

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Bibliographic Details
Main Authors:	Jin-Hu Liu, Tao Zhou, Zi-Ke Zhang, Zimo Yang, Chuang Liu, Wei-Min Li
Format:	Article
Language:	English
Published:	Public Library of Science (PLoS) 2014-01-01
Series:	PLoS ONE
Online Access:	http://europepmc.org/articles/PMC4257537?pdf=render

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