Bring the Noize: Syndicate and Role-Identity Co-Creation During Crowdfunding
This study reports the first multi-year, longitudinal crowdfunding case study. We use multiple data sources to explore micro-processes before, during, and after a crowdfunding campaign. We focus on the entrepreneur’s experience to generate micro- and meso-level theories about a crowdfunding process....
| Main Authors: | , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
SAGE Publishing
2018-10-01
|
| Series: | SAGE Open |
| Online Access: | https://doi.org/10.1177/2158244018805808 |