INNOVATION CAPITAL – A POSSIBLE APPROACH IN EVALUATION THE INTANGIBLES ASSETS

In an era of knowledge are many aspects to operating a successful business, things like hard work and perseverance are fairly obvious but other less tangible resources like creativity and innovation are also paramount to the long-term success of most modern organizations. Over the last few years man...

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Bibliographic Details
Main Authors: Dan C. DURAN, Maria L. GOGAN, Vasile DURAN
Format: Article
Language:English
Published: Romanian Foundation for Business Intelligence 2014-12-01
Series:Network Intelligence Studies
Subjects:
Online Access: http://seaopenresearch.eu/Journals/articles/NIS_4_9.pdf
Description
Summary:In an era of knowledge are many aspects to operating a successful business, things like hard work and perseverance are fairly obvious but other less tangible resources like creativity and innovation are also paramount to the long-term success of most modern organizations. Over the last few years many companies have begun looking beyond the traditional idea of what makes a company innovative and have started to explore a kind of mix and match approach to applying various creative methodologies within their organizations in the attempt to inspire innovation.The aim of the paper is is twofold. Firstly is presents a new evaluation model of innovation capital. Secondly, the proposed model is tested and validated in a company. This model helps managers to focus their attention on the increase of the value of innovation–related intangibles assets.
ISSN:2344-1712