Social networks: Good and evil of modern society

• Main Author: Mučibabić Vladimir
• Format: Article
• Language: English
• Published: Faculty of Political Sciences, University of Banja Luka, Bosnia and Hercegovina and Institute for Political Studies, Belgrade, Serbia 2013-01-01
• Series: Politeia
• Subjects: Internet; social networks; communication; socialization; marketing
• Online Access: http://scindeks-clanci.ceon.rs/data/pdf/2232-9641/2013/2232-96411305121M.pdf
• ISSN: 2232-9641; 2566-2805

Communication via social networks (Facebook, Twitter) undoubtedly changed the way of communication between people. With just a few clicks on the Internet, you have the opportunity to learn almost everything about one person, from his profession, interests, to see his photos from the personal albums. This type of social networking has become more popular in 2003. when web pages as MySpace and Friendster were created. Today we have Facebook and Twitter, as a social network leaders. Social networks definitely have a lot of positive effects, easy and free contact with family or friends living in other countries, meeting new people, and lately have become very useful in a business way, especially in the free marketing that provides. In addition, social networks are improving technology skills of users, and are increasingly used for educational purposes. As for the negative sides, their number is also not negligible - the reduction of social interaction in real life and creating a false sense of socialization, social isolation, loss of time, identity theft, cyber crime, health problems, both mentally and physically. The development of mobile phone technology (smartphone), through which it is easy to go online and use social networks, make health risk becomes even greater.