| Summary: | In recent years, virtual worlds have become increasingly popular in education and social life. Using a ‘city’ metaphor, we are developing a 3D virtual world enriched with social and educational tools. This virtual world allows performing a number of activities, such as exploring the city, learning and communicating with its citizens, building a social network. In this paper we report the results of case studies we have performed to explore users’ activities and behavior in a virtual city context. Our goal was to investigate how such a city can facilitate learning and socializing, also in a cross-cultural context. Based on the empirical results, we derive a list of recommendations for a virtual city as a place for social and educational activities.
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