How can we distinguish ethical salespeople from those who are not?: Implications for the salespeople selection and training process
Nowadays organizations need to improve the image of their salespeople since they are aware of the influence of salespeople behaviors on the success or failure of the company as well as the bad image that society has traditionally had about the sales function, due in part to the use of sales ethicall...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Universidad del País Vasco (UPV/EHU)
2011-12-01
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| Series: | Management Letters/Cuadernos de Gestión |
| Subjects: | |
| Online Access: | http://www.ehu.es/cuadernosdegestion/revista/index.php/en/numeros?a=da&y=2011&v=11&n=3&o=5 |