Examining changes in recreation participation on the Monongahela National Forest over five years following the global financial crisis: An activity-based segmentation approach
Research on recreational use market segments and trends are essential for determining how tourism businesses can better meet the needs of their customers and find new target markets especially during challenging times. The purpose of this study was to determine how recreation participation has chang...
Main Authors: | Chad D. Pierskalla, Connor B. Akers, Jinyang Deng, David A. Smaldone |
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Format: | Article |
Language: | English |
Published: |
Elsevier
2021-06-01
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Series: | Heliyon |
Subjects: | |
Online Access: | http://www.sciencedirect.com/science/article/pii/S2405844021013694 |
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