Internet Memes as a Field of Discursive Construction of Identity and Space of Resistance

This paper deals with Internet memes as a form of viral content that spreads via the network varying a basic concept while constructing and deconstructing different identities. If memes are understood as a discursive field in the completely new world of social media, in which different groups, their...

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Main Author: Lidija Marinkov Pavlović
Format: Article
Language:English
Published: Singidunum University. Faculty of Media and Communications 2016-10-01
Series:AM: Art + Media
Subjects:
Online Access:http://fmkjournals.fmk.edu.rs/index.php/AM/article/view/138
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spelling doaj-d72128d2f70d407d8fcebcb0f6b992fa2020-11-24T23:38:12ZengSingidunum University. Faculty of Media and CommunicationsAM: Art + Media2217-96662406-16542016-10-010109710610.25038/am.v0i10.138139Internet Memes as a Field of Discursive Construction of Identity and Space of ResistanceLidija Marinkov Pavlović0Academy of Arts, University of Novi SadThis paper deals with Internet memes as a form of viral content that spreads via the network varying a basic concept while constructing and deconstructing different identities. If memes are understood as a discursive field in the completely new world of social media, in which different groups, their attitudes, ideologies and interests are represented more clearly and more directly than ever before through the appropriation of popular contents and images, then this form of viral content can be also viewed as a space of resistance and criticism in which identities are decentralized and ready for change.http://fmkjournals.fmk.edu.rs/index.php/AM/article/view/138Internet meme, identity, representation, resistance, Charlie Hebdo
collection DOAJ
language English
format Article
sources DOAJ
author Lidija Marinkov Pavlović
spellingShingle Lidija Marinkov Pavlović
Internet Memes as a Field of Discursive Construction of Identity and Space of Resistance
AM: Art + Media
Internet meme, identity, representation, resistance, Charlie Hebdo
author_facet Lidija Marinkov Pavlović
author_sort Lidija Marinkov Pavlović
title Internet Memes as a Field of Discursive Construction of Identity and Space of Resistance
title_short Internet Memes as a Field of Discursive Construction of Identity and Space of Resistance
title_full Internet Memes as a Field of Discursive Construction of Identity and Space of Resistance
title_fullStr Internet Memes as a Field of Discursive Construction of Identity and Space of Resistance
title_full_unstemmed Internet Memes as a Field of Discursive Construction of Identity and Space of Resistance
title_sort internet memes as a field of discursive construction of identity and space of resistance
publisher Singidunum University. Faculty of Media and Communications
series AM: Art + Media
issn 2217-9666
2406-1654
publishDate 2016-10-01
description This paper deals with Internet memes as a form of viral content that spreads via the network varying a basic concept while constructing and deconstructing different identities. If memes are understood as a discursive field in the completely new world of social media, in which different groups, their attitudes, ideologies and interests are represented more clearly and more directly than ever before through the appropriation of popular contents and images, then this form of viral content can be also viewed as a space of resistance and criticism in which identities are decentralized and ready for change.
topic Internet meme, identity, representation, resistance, Charlie Hebdo
url http://fmkjournals.fmk.edu.rs/index.php/AM/article/view/138
work_keys_str_mv AT lidijamarinkovpavlovic internetmemesasafieldofdiscursiveconstructionofidentityandspaceofresistance
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