Lyden av mediering - En utforsking av nyere sjangertrekk innenfor filmtrailere

• Main Author: Svein Høier
• Format: Article
• Language: Danish
• Published: Sammenslutningen af Medieforskere i Danmark (SMID) 2010-05-01
• Series: MedieKultur: Journal of Media and Communication Research
• Subjects: Trailer; mediering; lydteori
• Online Access: https://tidsskrift.dk/mediekultur/article/view/1889

When it comes to experiencing traditional sound design in movies, the audience is often presented with hidden mediation and production processes: abrupt sound changes are softened, noise and annoying reverb are avoided, unwanted sound elements are reduced and desired sounds are amplified. Sound designers make these kinds of selections to enhance the illusion of continuity in an attempt to engage the audience. In most cases this means the sound designer will compose a sound track and furthermore the audience is not aware of the sound designer’s mediation and manipulation. In sharp contrast to this, many movie trailers include sound elements in which traces of the mediation process are clearly recognised and connected to various visual elements like camera movements, cuts, dissolves and speed variations like slow motion. The following discussion revolves around movie trailers and the use of sound elements that in themselves draw attention to the process of production and mediation, also involving a discussion of how the various sound elements function.