The Influence of Shopping Experience and Perceived Value Toward Customer Satisfaction and their Impacts on Customer Loyalty at Minimarkets in Aceh

<p>The aim of this research is to identify: (1) the influence of shopping experience and the perceived value toward customersatisfaction (2) the influence of shopping experience , the perceived value and customersatisfaction toward customer loyalty (3) the indirect influence of shopping experi...

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Bibliographic Details
Main Authors: Saiful Amri, Jasman J. Ma'ruf, Mirza Tabrani, Nurdasila Darsono
Format: Article
Language:English
Published: EconJournals 2019-07-01
Series:International Review of Management and Marketing
Online Access:https://www.econjournals.com/index.php/irmm/article/view/7541