| Summary: | In order to appreciate the way in which certain phenomena have produced passionate responses to the 2008 financial crisis, it is important to have a clear understanding of certain constituent elements of the socio-economic horizon before the crisis and to identify its main semiotic structures. This will allow us to discover the global mechanisms underlying the economic system but also to identify certain stages of the process that led to the outbreak of the crisis itself. To this purpose, in this study we shall focus on one of the essential key roles in the spread of the crisis: that of the shareholder, as described by Olivier Berruyer (2011) in Stop! Tirons les leçons de la crise, the evidence by the numbers.While analyzing the socio-economic nature of the role of the shareholder, we will highlight the semiotic properties of different economic categories and the roles of a variety of actors. We shall also look into one of the prerogatives of the shareholder: the "stock options" possession.
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