'SoftPower' y Televisión Digital en Sudamérica: la campaña brasileña de promoción del ISDB-Tb según los relatos de sus realizadores

Resumen En 2006, Brasil se tornó el primer país del mundo en importar el estándar japonés de Televisión Digital Terrestre. Su decisión fue seguida por casi todos los países de Sudamérica. Desde un enfoque interdisciplinario entre Comunicación y Relaciones Internacionales, este artículo investiga el...

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Bibliographic Details
Main Author:	Angela S. Brandão
Format:	Article
Language:	English
Published:	Sociedade Brasileira de Estudos Interdisciplinares da Comunicação
Series:	Intercom: Revista Brasileira de Ciências da Comunicação
Subjects:	Brazil Soft Power Digital Television Narratology Actantial Model
Online Access:	http://www.scielo.br/scielo.php?script=sci_arttext&pid=S1809-58442015000200119&lng=en&tlng=en

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