Analysis of customer behavioral intentions towards mobile payment: Cambodian consumer’s perspective

The research was developed with main objective of verifying the effect of perceived transaction speed, performance expectancy and social influence on behavioral intention towards mobile payment services of Cambodian users. A research model was developed in which behavioral intention of mobile paymen...

Full description

Bibliographic Details
Main Author: Nam Hung Do
Format: Article
Language:English
Published: Growing Science 2020-09-01
Series:Accounting
Online Access:http://www.growingscience.com/ac/Vol6/ac_2020_107.pdf
id doaj-d1289281746343be8605c5f444783db7
record_format Article
spelling doaj-d1289281746343be8605c5f444783db72020-11-25T03:31:03ZengGrowing ScienceAccounting2369-73932369-74072020-09-016710.5267/j.ac.2020.8.010Analysis of customer behavioral intentions towards mobile payment: Cambodian consumer’s perspective Nam Hung DoThe research was developed with main objective of verifying the effect of perceived transaction speed, performance expectancy and social influence on behavioral intention towards mobile payment services of Cambodian users. A research model was developed in which behavioral intention of mobile payment users was influenced directly by perceived transaction speed, performance expectancy and social influence. The effects of perceived transaction speed on performance expectancy and social influence were analyzed in the research. A successful 210 questionnaires were collected from real mobile payment users in Cambodia. It was identified that behavioral intention was significantly and positively influenced by perceived transaction speed, performance expectancy and social influence. However, the effects of perceived transaction speed on performance expectancy and social influence were not statistically significant. Based on these findings, some recommendations to government, commercial banks and private mobile payment providers in Cambodia were proposed. http://www.growingscience.com/ac/Vol6/ac_2020_107.pdf
collection DOAJ
language English
format Article
sources DOAJ
author Nam Hung Do
spellingShingle Nam Hung Do
Analysis of customer behavioral intentions towards mobile payment: Cambodian consumer’s perspective
Accounting
author_facet Nam Hung Do
author_sort Nam Hung Do
title Analysis of customer behavioral intentions towards mobile payment: Cambodian consumer’s perspective
title_short Analysis of customer behavioral intentions towards mobile payment: Cambodian consumer’s perspective
title_full Analysis of customer behavioral intentions towards mobile payment: Cambodian consumer’s perspective
title_fullStr Analysis of customer behavioral intentions towards mobile payment: Cambodian consumer’s perspective
title_full_unstemmed Analysis of customer behavioral intentions towards mobile payment: Cambodian consumer’s perspective
title_sort analysis of customer behavioral intentions towards mobile payment: cambodian consumer’s perspective
publisher Growing Science
series Accounting
issn 2369-7393
2369-7407
publishDate 2020-09-01
description The research was developed with main objective of verifying the effect of perceived transaction speed, performance expectancy and social influence on behavioral intention towards mobile payment services of Cambodian users. A research model was developed in which behavioral intention of mobile payment users was influenced directly by perceived transaction speed, performance expectancy and social influence. The effects of perceived transaction speed on performance expectancy and social influence were analyzed in the research. A successful 210 questionnaires were collected from real mobile payment users in Cambodia. It was identified that behavioral intention was significantly and positively influenced by perceived transaction speed, performance expectancy and social influence. However, the effects of perceived transaction speed on performance expectancy and social influence were not statistically significant. Based on these findings, some recommendations to government, commercial banks and private mobile payment providers in Cambodia were proposed.
url http://www.growingscience.com/ac/Vol6/ac_2020_107.pdf
work_keys_str_mv AT namhungdo analysisofcustomerbehavioralintentionstowardsmobilepaymentcambodianconsumersperspective
_version_ 1724573918744805376