THE INFLUENCE OF MANDIRI SHARIA BANK SAVINGS PROMOTION ON INTEREST SAVING PEOPLE OF PALEMBANG CITY

The aim of this study to find out how much interests in saving people in the city of Palembang, especially saving in a Sharia-based regional bank, namely the Mandiri Sharia Banking. This research was conducted for two months, this study used primary data by distributing questionnaires, location of t...

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Main Authors: Nawawi Z., Supriadi, Azizah, Wadjdi F., Har M.S., Sadikin A., Syaeful W.
Format: Article
Language:English
Published: Russian Journal of Agricultural and Socio-Economic Sciences 2019-04-01
Series:Russian Journal of Agricultural and Socio-Economic Sciences
Subjects:
Online Access:https://rjoas.com/issue-2019-04/article_23.pdf
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spelling doaj-cdbc798ff8fb4d20b58c4162311cc4872020-11-24T22:00:02ZengRussian Journal of Agricultural and Socio-Economic SciencesRussian Journal of Agricultural and Socio-Economic Sciences2226-11842019-04-0188417818310.18551/rjoas.2019-04.23THE INFLUENCE OF MANDIRI SHARIA BANK SAVINGS PROMOTION ON INTEREST SAVING PEOPLE OF PALEMBANG CITYNawawi Z.0Supriadi1Azizah2Wadjdi F.3Har M.S.4Sadikin A.5Syaeful W.6University of SjakhyakirtiInstitute of Economic Science APRINInstitute of Economic Science APRINInstitute of Economic Science APRINInstitute of Economic Science APRINInstitute of Economic Science APRINRaden Fatah State Islamic UniversityThe aim of this study to find out how much interests in saving people in the city of Palembang, especially saving in a Sharia-based regional bank, namely the Mandiri Sharia Banking. This research was conducted for two months, this study used primary data by distributing questionnaires, location of the study was in the city of Palembang and data analysis in this study by using multiple linear regressions. The results of this study were advertisements have an effect on peoples’ saving interest on Mandiri Sharia Banking Palembang.https://rjoas.com/issue-2019-04/article_23.pdfPromotionadvertisementpublicitysales promotionpersonal sellingsaving
collection DOAJ
language English
format Article
sources DOAJ
author Nawawi Z.
Supriadi
Azizah
Wadjdi F.
Har M.S.
Sadikin A.
Syaeful W.
spellingShingle Nawawi Z.
Supriadi
Azizah
Wadjdi F.
Har M.S.
Sadikin A.
Syaeful W.
THE INFLUENCE OF MANDIRI SHARIA BANK SAVINGS PROMOTION ON INTEREST SAVING PEOPLE OF PALEMBANG CITY
Russian Journal of Agricultural and Socio-Economic Sciences
Promotion
advertisement
publicity
sales promotion
personal selling
saving
author_facet Nawawi Z.
Supriadi
Azizah
Wadjdi F.
Har M.S.
Sadikin A.
Syaeful W.
author_sort Nawawi Z.
title THE INFLUENCE OF MANDIRI SHARIA BANK SAVINGS PROMOTION ON INTEREST SAVING PEOPLE OF PALEMBANG CITY
title_short THE INFLUENCE OF MANDIRI SHARIA BANK SAVINGS PROMOTION ON INTEREST SAVING PEOPLE OF PALEMBANG CITY
title_full THE INFLUENCE OF MANDIRI SHARIA BANK SAVINGS PROMOTION ON INTEREST SAVING PEOPLE OF PALEMBANG CITY
title_fullStr THE INFLUENCE OF MANDIRI SHARIA BANK SAVINGS PROMOTION ON INTEREST SAVING PEOPLE OF PALEMBANG CITY
title_full_unstemmed THE INFLUENCE OF MANDIRI SHARIA BANK SAVINGS PROMOTION ON INTEREST SAVING PEOPLE OF PALEMBANG CITY
title_sort influence of mandiri sharia bank savings promotion on interest saving people of palembang city
publisher Russian Journal of Agricultural and Socio-Economic Sciences
series Russian Journal of Agricultural and Socio-Economic Sciences
issn 2226-1184
publishDate 2019-04-01
description The aim of this study to find out how much interests in saving people in the city of Palembang, especially saving in a Sharia-based regional bank, namely the Mandiri Sharia Banking. This research was conducted for two months, this study used primary data by distributing questionnaires, location of the study was in the city of Palembang and data analysis in this study by using multiple linear regressions. The results of this study were advertisements have an effect on peoples’ saving interest on Mandiri Sharia Banking Palembang.
topic Promotion
advertisement
publicity
sales promotion
personal selling
saving
url https://rjoas.com/issue-2019-04/article_23.pdf
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