| Summary: | The article deals with the specifics of training specialists in creative professions (designers, architects) at the university and the general psychological and pedagogical conditions for the formation of specialized consciousness. The purpose and main objective of the study are to identify those conditions for the introduction of digital learning that enables to get a really stable positive result and create a basis for the effective application of electronic equipment and digital education methods. In this context, we study the psychological features of the formation of professional thinking and teaching methods of professional activity at the university level. The psychological conditions of the translation of visual and verbal information into the mental plane, the ways of transformation of students' learning activities and their formation as creative specialists are considered. The basic and special abilities in the field of color proficiency are revealed. The article examines the problematic and promising aspects of digitalization of education in the framework of design education. The ways of effective integration of digital education and traditional forms of professional training in the training of specialists in creative professions (designers, architects, artists, etc.) are determined.
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