“Their Packaging Has Always Been Like a Power”: A Qualitative Study of U.S. Smokers’ Perceptions of Cigarette Pack Visual Design Features to Inform Product Regulation

Cigarette packaging matters to consumer behavior. However, it is less clear which changes to packaging design would be salient for adult smokers. Such information is critically important to regulators in the United States who are charged with reviewing new tobacco products for their impact on popula...

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Bibliographic Details
Main Authors: Joseph G. L. Lee, Paige E. Averett, Tiffany Blanchflower, Nunzio Landi, Kyle R. Gregory
Format: Article
Language:English
Published: MDPI AG 2017-10-01
Series:International Journal of Environmental Research and Public Health
Subjects:
Online Access:https://www.mdpi.com/1660-4601/14/10/1234