ENTERING NEW MARKETS BY IMPLEMENTING APPROPRIATE QUALITY STRATEGIES

The concept of quality in the contemporary economy, of competition, is specific to man and his activities, defining their place and role. Quality is both a goal and a result, a bar that is reached and exceeded by the quality of the factors that make the design, executio...

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Main Author:	MADAR ANCA
Format:	Article
Language:	English
Published:	Transilvania University Press 2020-12-01
Series:	Bulletin of the Transilvania University of Brasov. Series V : Economic Sciences
Subjects:	competitiveness customer satisfaction quality strategies diversification
Online Access:	http://webbut.unitbv.ro/bulletin/Series%20V/2020/BULETIN%20I%20PDF/10_Madar.pdf

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spelling	doaj-c6c322e9db0f4f9b9d941ebc816ce8912021-02-09T17:57:48ZengTransilvania University PressBulletin of the Transilvania University of Brasov. Series V : Economic Sciences2065-21942065-21942020-12-0113(62)2101108https://doi.org/10.31926/but.es.2020.13.62.2.10ENTERING NEW MARKETS BY IMPLEMENTING APPROPRIATE QUALITY STRATEGIESMADAR ANCA0Transilvania University of Brașov, RomaniaThe concept of quality in the contemporary economy, of competition, is specific to man and his activities, defining their place and role. Quality is both a goal and a result, a bar that is reached and exceeded by the quality of the factors that make the design, execution and distribution of products and the provision of services. In this paper, the author was entitled to exemplify how an industrial organization manages to stay in the top of the best companies in the field, by implementing a well-thought-out strategy in the current context, starting from the established quality objectives.http://webbut.unitbv.ro/bulletin/Series%20V/2020/BULETIN%20I%20PDF/10_Madar.pdfcompetitivenesscustomer satisfactionquality strategiesdiversification
collection	DOAJ
language	English
format	Article
sources	DOAJ
author	MADAR ANCA
spellingShingle	MADAR ANCA ENTERING NEW MARKETS BY IMPLEMENTING APPROPRIATE QUALITY STRATEGIES Bulletin of the Transilvania University of Brasov. Series V : Economic Sciences competitiveness customer satisfaction quality strategies diversification
author_facet	MADAR ANCA
author_sort	MADAR ANCA
title	ENTERING NEW MARKETS BY IMPLEMENTING APPROPRIATE QUALITY STRATEGIES
title_short	ENTERING NEW MARKETS BY IMPLEMENTING APPROPRIATE QUALITY STRATEGIES
title_full	ENTERING NEW MARKETS BY IMPLEMENTING APPROPRIATE QUALITY STRATEGIES
title_fullStr	ENTERING NEW MARKETS BY IMPLEMENTING APPROPRIATE QUALITY STRATEGIES
title_full_unstemmed	ENTERING NEW MARKETS BY IMPLEMENTING APPROPRIATE QUALITY STRATEGIES
title_sort	entering new markets by implementing appropriate quality strategies
publisher	Transilvania University Press
series	Bulletin of the Transilvania University of Brasov. Series V : Economic Sciences
issn	2065-2194 2065-2194
publishDate	2020-12-01
description	The concept of quality in the contemporary economy, of competition, is specific to man and his activities, defining their place and role. Quality is both a goal and a result, a bar that is reached and exceeded by the quality of the factors that make the design, execution and distribution of products and the provision of services. In this paper, the author was entitled to exemplify how an industrial organization manages to stay in the top of the best companies in the field, by implementing a well-thought-out strategy in the current context, starting from the established quality objectives.
topic	competitiveness customer satisfaction quality strategies diversification
url	http://webbut.unitbv.ro/bulletin/Series%20V/2020/BULETIN%20I%20PDF/10_Madar.pdf
work_keys_str_mv	AT madaranca enteringnewmarketsbyimplementingappropriatequalitystrategies
_version_	1724276248595660800

ENTERING NEW MARKETS BY IMPLEMENTING APPROPRIATE QUALITY STRATEGIES

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