Repackaging fan culture: The regifting economy of ancillary content models [symposium]

As "Web 2.0 companies speak about creating communities around their products and services, rather than recognizing that they are more often courting existing communities with their own histories, agendas, hierarchies, traditions, and practices" (Jenkins et al. 2009a), media fandom is rapid...

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Bibliographic Details
Main Author: Suzanne Scott
Format: Article
Language:English
Published: Organization for Transformative Works 2009-11-01
Series:Transformative Works and Cultures
Subjects:
Online Access:http://journal.transformativeworks.org/index.php/twc/article/view/150/122