PENGARUH PELAYANAN YANG GAGAL TERHADAP RESPON PERILAKU KONSUMEN
The study aims to analyze the influence of service failure, disappointment, regret, dissatisfaction, and behavior response. The sample in this research is x airline customers. The samples are 137 respondents chosen by using purposive sampling and collected by questionnaires. Analytical technique use...
| Main Authors: | , |
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| Format: | Article |
| Language: | Indonesian |
| Published: |
Universitas Trisakti
2018-03-01
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| Series: | Jurnal Manajemen dan Pemasaran Jasa |
| Subjects: | |
| Online Access: | https://www.trijurnal.lemlit.trisakti.ac.id/jasa/article/view/2408 |