The role of competitive intelligence on improving exports
Competitive intelligence is the art of gathering, processing and analyzing the information about the competitors and environment in order to create and sustain the competitive advantage. The application of competitive intelligence in export companies can provide a complete picture of current and fut...
Main Authors: | , , |
---|---|
Format: | Article |
Language: | English |
Published: |
Growing Science
2014-10-01
|
Series: | Management Science Letters |
Subjects: | |
Online Access: | http://www.growingscience.com/msl/msl_2014_280.pdf |