Impact knowledge management on innovation. Field study on tourist agencies in Irbid city, Jordan

• Main Author: Muthana Mohammad Omoush
• Format: Article
• Language: English
• Published: V.N. Karazin Kharkiv National University 2018-12-01
• Series: Časopis Socìalʹno-Ekonomìčnoï Geografìï
• Subjects: knowledge management; knowledge creation; knowledge sharing; knowledge application; knowledge storage and innovation.; knowledge storage and innovation
• Online Access: https://periodicals.karazin.ua/socecongeo/article/view/12413/11811

This article is dealt with investigate the impact knowledge management process, knowledge creation, knowledge sharing, knowledge application and knowledge storage, an innovation. Accordingly, a questionnaire-based survey was designed to test the aforementioned model based on dataset of 122 employees’ from the agency traveling in Jordan. Following the analytical descriptive methodanalyzed the relationship between the independent variable (knowledge management process) аnd the dependent variable (innovation), aims to know the effect of the independent variable on the dependent variable. In order, to achieve the objective of the study, a 24-question questionnaire was developed to collect primary information from the study community, and then analyzed using SPSS V 22, multiple regression were conducted to test the article`s hypotheses. The results indicated that knowledge process (knowledge creation, knowledge sharing, and knowledge storage) positively and significantly affect innovation. However, knowledge application insignificantly effect in innovation, and these results are in agree with the results of the previous literature. The results have enormous implication for the agency traveling in Jordan. The study provided a group of recommendations to speed up adopting the knowledge management in agency traveling in Jordan, the results of this study suggest that firms can be better off, in terms of innovation performance, if they are based on the incentive / compensation system for knowledge activities. When traditional economic figures are replaced by indicators such as knowledge creation, participa-tion and utilization, staff will most likely work with these activities and thereby improve the performance of the company's full inno-vation.