An empirical study on consumers’ view of new product creativity

An empirical study on consumers’ view of new product creativity

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Bibliographic Details
Main Authors: Bing Xu, Robin T. Peterson
Format: Article
Language:English
Published: LLC "CPC "Business Perspectives" 2013-05-01
Series:Innovative Marketing
Online Access:https://businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/5131/im_en_2013_01_BingXu.pdf
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spelling doaj-bdd5652b2c29438bbedcb105bf40df082020-11-25T02:31:32ZengLLC "CPC "Business Perspectives"Innovative Marketing1814-24271816-63262013-05-01915131An empirical study on consumers’ view of new product creativityBing XuRobin T. Petersonhttps://businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/5131/im_en_2013_01_BingXu.pdf
collection DOAJ
language English
format Article
sources DOAJ
author Bing Xu
Robin T. Peterson
spellingShingle Bing Xu
Robin T. Peterson
An empirical study on consumers’ view of new product creativity
Innovative Marketing
author_facet Bing Xu
Robin T. Peterson
author_sort Bing Xu
title An empirical study on consumers’ view of new product creativity
title_short An empirical study on consumers’ view of new product creativity
title_full An empirical study on consumers’ view of new product creativity
title_fullStr An empirical study on consumers’ view of new product creativity
title_full_unstemmed An empirical study on consumers’ view of new product creativity
title_sort empirical study on consumers’ view of new product creativity
publisher LLC "CPC "Business Perspectives"
series Innovative Marketing
issn 1814-2427
1816-6326
publishDate 2013-05-01
url https://businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/5131/im_en_2013_01_BingXu.pdf
work_keys_str_mv AT bingxu anempiricalstudyonconsumersviewofnewproductcreativity
AT robintpeterson anempiricalstudyonconsumersviewofnewproductcreativity
AT bingxu empiricalstudyonconsumersviewofnewproductcreativity
AT robintpeterson empiricalstudyonconsumersviewofnewproductcreativity
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