The Personnel Competence as a Factor of Increasing the Efficiency of Exhibition and Fair Activity of the Company
The article is devoted to theoretical grounding of personnel importance for the efficiency of trade fair-exhibition activity. Based on the analysis, generalization and systematization of scientific sources, the basic theoretical aspects of exhibitions involving personnel qualification and review per...
Main Author: | |
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Format: | Article |
Language: | English |
Published: |
Altezoro s.r.o. (Slovak Republic) and Publishing Center "Dialog" (Ukraine)
2017-06-01
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Series: | Traektoriâ Nauki |
Subjects: | |
Online Access: | http://pathofscience.org/index.php/ps/article/view/355/397 |
Summary: | The article is devoted to theoretical grounding of personnel importance for the efficiency of trade fair-exhibition activity. Based on the analysis, generalization and systematization of scientific sources, the basic theoretical aspects of exhibitions involving personnel qualification and review personal sales as an important, specific marketing tools are highlighted. |
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ISSN: | 2413-9009 |