“LETTER FROM THE EDITOR” AS A WAY FOR STRATEGIC COMMUNICATION: A STUDY OF THE IMAGE OF A JOURNAL
Main Authors: | Tsai-Hsin Chu, Chia-Ping Yu |
---|---|
Format: | Article |
Language: | English |
Published: |
IACIS
2003-01-01
|
Series: | Issues in Information Systems |
Online Access: | http://iacis.org/iis/2003/ChuYu.pdf |
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