Successful PR-support means concerning the public image and business reputation of the corporate press
This article covers the PR-support of the public image and business reputation using the example of the corporate magazine “Oilfield Review”; this magazine belongs to Schlumberger — an oilfield services company. Schlumberger is an international supplier of technologies concerning the development of...
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| Format: | Article |
| Language: | English |
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EDP Sciences
2018-01-01
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| Series: | SHS Web of Conferences |
| Online Access: | https://doi.org/10.1051/shsconf/20185502024 |