How Framed Messages Influence Depression Assessment Intentions: Interactivity of Social Media as a Moderator

This study examines how the framing and interactivity of messages influence the intentions of individuals to take a depression assessment. An experiment with a 2 (message framing: gain-versus loss-) × 2 (interactivity: low versus high) between-subject design was conducted among 269 Chinese participa...

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Bibliographic Details
Main Authors: Quan Gao, Hye Eun Lee
Format: Article
Language:English
Published: MDPI AG 2021-02-01
Series:International Journal of Environmental Research and Public Health
Subjects:
Online Access:https://www.mdpi.com/1660-4601/18/4/1787