Market segmentation based on Internet consumer values: the case of tourism products

Market segmentation based on Internet consumer values: the case of tourism products

Bibliographic Details
Main Authors: Laurent Bourdeau, Pascale Marcotte, Jean Pagé Jr.
Format: Article
Language:English
Published: LLC "CPC "Business Perspectives" 2010-12-01
Series:Problems and Perspectives in Management
Online Access:https://businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/3752/PPM_EN_2010_4_SI_Bourdeau.pdf
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spelling doaj-b8da904cc0b5427c90d696c15ca092aa2020-11-25T00:19:33ZengLLC "CPC "Business Perspectives"Problems and Perspectives in Management1727-70511810-54672010-12-01843752Market segmentation based on Internet consumer values: the case of tourism productsLaurent BourdeauPascale MarcotteJean Pagé Jr.https://businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/3752/PPM_EN_2010_4_SI_Bourdeau.pdf
collection DOAJ
language English
format Article
sources DOAJ
author Laurent Bourdeau
Pascale Marcotte
Jean Pagé Jr.
spellingShingle Laurent Bourdeau
Pascale Marcotte
Jean Pagé Jr.
Market segmentation based on Internet consumer values: the case of tourism products
Problems and Perspectives in Management
author_facet Laurent Bourdeau
Pascale Marcotte
Jean Pagé Jr.
author_sort Laurent Bourdeau
title Market segmentation based on Internet consumer values: the case of tourism products
title_short Market segmentation based on Internet consumer values: the case of tourism products
title_full Market segmentation based on Internet consumer values: the case of tourism products
title_fullStr Market segmentation based on Internet consumer values: the case of tourism products
title_full_unstemmed Market segmentation based on Internet consumer values: the case of tourism products
title_sort market segmentation based on internet consumer values: the case of tourism products
publisher LLC "CPC "Business Perspectives"
series Problems and Perspectives in Management
issn 1727-7051
1810-5467
publishDate 2010-12-01
url https://businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/3752/PPM_EN_2010_4_SI_Bourdeau.pdf
work_keys_str_mv AT laurentbourdeau marketsegmentationbasedoninternetconsumervaluesthecaseoftourismproducts
AT pascalemarcotte marketsegmentationbasedoninternetconsumervaluesthecaseoftourismproducts
AT jeanpagejr marketsegmentationbasedoninternetconsumervaluesthecaseoftourismproducts
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