The internal structure of destination visitation model and implications for image management

The internal structure of destination visitation model and implications for image management

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In the present research, Stanley Plog’s (1967) Psychocentrism – Allocentrism Visitation Model is reimagined. The researcher decomposes Plog’s original model and identifies five smaller bell shaped curves constituting five tourist personas within the normal distribution of tourist flow that depicts P...

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Bibliographic Details
Main Authors: Babu P George, Tony L Henthorne, Alvin J Williams
Format: Article
Language:English
Published: Instituto de Investigación Social y Turismo 2013-07-01
Series:PASOS Revista de Turismo y Patrimonio Cultural
Subjects:
tourist persona
allocentric
midcentric
psychocentric
Plog
destination marketing
Online Access:http://www.pasosonline.org/Publicados/11313special/PS0313_05.pdf

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