Developing a Model to Provide an Integrated Solution in Parent Companies
Leading companies are increasingly looking for solutions strategy to maintain a competitive advantage against commoditization, low growth and declining profitability in pure products market. Many companies have recognized the need to provide solutions (integrated customized products and services to...
Main Authors: | , , , |
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Format: | Article |
Language: | fas |
Published: |
University of Tehran
2017-11-01
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Series: | مدیریت بازرگانی |
Subjects: | |
Online Access: | https://jibm.ut.ac.ir/article_63841_dfaf1319fca100c859fc0bd09eac0606.pdf |