Methodic approaches to prediction of a positive corporate image of pharmaceutical organizations

Methodic approaches to the prediction of a positive corporate image of pharmaceutical organizations are presented. A technique is developed for the prediction of a risk of loss of the corporate image. The technique includes the algorithm for construction of estimation and prediction tables and rules...

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Main Authors: A. G. Petrov, O. I. Knysh, G. P. Petrov
Format: Article
Language:English
Published: Siberian State Medical University (Tomsk) 2010-02-01
Series:Bûlleten' Sibirskoj Mediciny
Subjects:
Online Access:https://bulletin.tomsk.ru/jour/article/view/1543
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spelling doaj-b6c41643b8b545f2b3161f65d0d133b72021-07-29T08:37:51ZengSiberian State Medical University (Tomsk)Bûlleten' Sibirskoj Mediciny1682-03631819-36842010-02-019113013510.20538/1682-0363-2010-1-130-1351049Methodic approaches to prediction of a positive corporate image of pharmaceutical organizationsA. G. Petrov0O. I. Knysh1G. P. Petrov2Кемеровская государственная медицинская академияТюменская государственная медицинская академияКемеровская государственная медицинская академияMethodic approaches to the prediction of a positive corporate image of pharmaceutical organizations are presented. A technique is developed for the prediction of a risk of loss of the corporate image. The technique includes the algorithm for construction of estimation and prediction tables and rules of their usage.https://bulletin.tomsk.ru/jour/article/view/1543risk predictionimagepharmaceutical organization
collection DOAJ
language English
format Article
sources DOAJ
author A. G. Petrov
O. I. Knysh
G. P. Petrov
spellingShingle A. G. Petrov
O. I. Knysh
G. P. Petrov
Methodic approaches to prediction of a positive corporate image of pharmaceutical organizations
Bûlleten' Sibirskoj Mediciny
risk prediction
image
pharmaceutical organization
author_facet A. G. Petrov
O. I. Knysh
G. P. Petrov
author_sort A. G. Petrov
title Methodic approaches to prediction of a positive corporate image of pharmaceutical organizations
title_short Methodic approaches to prediction of a positive corporate image of pharmaceutical organizations
title_full Methodic approaches to prediction of a positive corporate image of pharmaceutical organizations
title_fullStr Methodic approaches to prediction of a positive corporate image of pharmaceutical organizations
title_full_unstemmed Methodic approaches to prediction of a positive corporate image of pharmaceutical organizations
title_sort methodic approaches to prediction of a positive corporate image of pharmaceutical organizations
publisher Siberian State Medical University (Tomsk)
series Bûlleten' Sibirskoj Mediciny
issn 1682-0363
1819-3684
publishDate 2010-02-01
description Methodic approaches to the prediction of a positive corporate image of pharmaceutical organizations are presented. A technique is developed for the prediction of a risk of loss of the corporate image. The technique includes the algorithm for construction of estimation and prediction tables and rules of their usage.
topic risk prediction
image
pharmaceutical organization
url https://bulletin.tomsk.ru/jour/article/view/1543
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AT oiknysh methodicapproachestopredictionofapositivecorporateimageofpharmaceuticalorganizations
AT gppetrov methodicapproachestopredictionofapositivecorporateimageofpharmaceuticalorganizations
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