The Impact of Social Norms on Pro-Environmental Behavior: A Systematic Literature Review of The Role of Culture and Self-Construal

This paper documents state-of-the-art research on the impact of social norms on pro-environmental consumer behavior. Our aim was to identify possible research gaps, in particular in terms of the moderating role of culture and self-construal, and to suggest potentially fruitful research avenues. To a...

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Bibliographic Details
Main Authors: Selma Saracevic, Bodo B. Schlegelmilch
Format: Article
Language:English
Published: MDPI AG 2021-05-01
Series:Sustainability
Subjects:
Online Access:https://www.mdpi.com/2071-1050/13/9/5156