STRATEGI PEMASARAN SMARTPHONE OPPO DI KOTA PADANG

<p><em>This study aims to determine the effect of four marketing mix variables partially and simultaneously on purchasing decisions Oppo smartphone in Padang. This study uses descriptive quantitative techniques and accidental sampling survey with a sample of 100 respondents. results of t...

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Bibliographic Details
Main Authors: Budi Yanti, Sepris Yonaldi
Format: Article
Language:Indonesian
Published: Lembaga Layanan Pendidikan Tinggi Wilayah X 2017-02-01
Series:Jurnal Benefita
Subjects:
Online Access:http://ejournal.kopertis10.or.id/index.php/benefita/article/view/1032