DEOLOGI PATRIARKI DALAM IKLAN AXE EFFECT ‘CALL ME’ VERSI SPECIAL NEEDS DAN LOST
The advertisement through its sign and code brings a certain meaning that is personally interpreted by theaudience based on their own cultural experiences. As a text, advertisement which is shown in a set of signand code from the addresser to the addressee expresses the ideological practice. The act...
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Format: | Article |
Language: | Indonesian |
Published: |
Pusat Penerbitan ISI Surakarta
2016-04-01
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Series: | Gelar: Jurnal Seni Budaya |
Online Access: | https://jurnal.isi-ska.ac.id/index.php/gelar/article/view/1529 |