Computational Intelligence Based Decision Support Tool for Personalized Advertisement Assignment System

In this paper a comprehensive framework that maximizes advertising revenues of a company in a personalized advertisement setting is presented. The research was motivated from a real life problem faced by a company that develops a web based 3-D virtual reality social platform. The objective of the re...

Full description

Bibliographic Details
Main Authors: Kemal Kilic, Onur Bozkurt
Format: Article
Language:English
Published: Atlantis Press 2013-05-01
Series:International Journal of Computational Intelligence Systems
Subjects:
Online Access:https://www.atlantis-press.com/article/25868394.pdf