Perspektif Theory of Planned Behavior Kaitannya dengan Intensi Berwirausaha: Peran Gender sebagai Moderator

In recent years there has been increasing interest in the promotion of entrepreneurship as a means of contribution to economic development. Despite such progress, female entrepreneurship continues to be a challenge. It is highlighted in the annual reports of the 2016 Global Entrepreneurship Monitor...

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Bibliographic Details
Main Authors: Kiky Srirejeki, Agus Faturahman, Saras Supeno
Format: Article
Language:English
Published: Universitas Sebelas Maret 2017-02-01
Series:Jurnal Akuntansi dan Bisnis
Online Access:https://jab.fe.uns.ac.id/index.php/jab/article/view/215
Description
Summary:In recent years there has been increasing interest in the promotion of entrepreneurship as a means of contribution to economic development. Despite such progress, female entrepreneurship continues to be a challenge. It is highlighted in the annual reports of the 2016 Global Entrepreneurship Monitor which reflect that the participation rate for women in entrepreneurial activity is significantly lower than that of men. Therefore, this paper aims to explore gender differences in the particular context of students in university. The survey was administered to the students in faculty of economics and business Universitas Jenderal Soedirman. The paper use Theory of Planned Behavior as a basis theory to explore whether the degree of entrepreneurial intention varies depending on the gender. The result suggests that women students’ entrepreneurial intention is lower than men’s. Keywords: entrepreneurship, intention, gender, theory of planned behavior.
ISSN:1412-0852
2580-5444