The market of personal assistance in Scandinavia: hybridization and provider efforts to achieve legitimacy and customers

The hybridization of the welfare services has resulted in the emergence of a market of service providers for personal assistance in the Scandinavian countries. We describe and analyse two different aspects of the market development. First, we consider the development of the providers' market an...

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Main Authors:	Jan Andersen, Agneta Hugemark, Bjarne Richter Bjelke
Format:	Article
Language:	English
Published:	Stockholm University Press 2014-02-01
Series:	Scandinavian Journal of Disability Research
Subjects:	personal assistance assistance providers hybridization
Online Access:	https://www.sjdr.se/articles/484

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spelling	doaj-b14de4f3b27e4fa490461ebbb7db63f12020-11-24T22:11:45ZengStockholm University PressScandinavian Journal of Disability Research1501-74191745-30112014-02-0116S1344710.1080/15017419.2014.880368413The market of personal assistance in Scandinavia: hybridization and provider efforts to achieve legitimacy and customersJan Andersen0Agneta Hugemark1Bjarne Richter Bjelke2Faculty of Education and Social Work, Lillehammer University College, PO Box 952, Lillehammer, NorwayDepartment of Sociology, Uppsala University, Uppsala, SwedenThe National Board of Social Services, Aarhus, DenmarkThe hybridization of the welfare services has resulted in the emergence of a market of service providers for personal assistance in the Scandinavian countries. We describe and analyse two different aspects of the market development. First, we consider the development of the providers' market and the different regimes of regulations in the three countries. Second, we examine how the providers handle the multiplicity of claims and expectations in order to attract potential customers in competition with each other. We analyse the different types of organizational identities the providers develop by studying their expressed core values. The findings are presented in the form of three types of values: the value of empowerment, the value of flexibility and the value of professionalism. The differences in organizational values may suggest that the providers direct their services towards different segments of users.https://www.sjdr.se/articles/484personal assistanceassistance providershybridization
collection	DOAJ
language	English
format	Article
sources	DOAJ
author	Jan Andersen Agneta Hugemark Bjarne Richter Bjelke
spellingShingle	Jan Andersen Agneta Hugemark Bjarne Richter Bjelke The market of personal assistance in Scandinavia: hybridization and provider efforts to achieve legitimacy and customers Scandinavian Journal of Disability Research personal assistance assistance providers hybridization
author_facet	Jan Andersen Agneta Hugemark Bjarne Richter Bjelke
author_sort	Jan Andersen
title	The market of personal assistance in Scandinavia: hybridization and provider efforts to achieve legitimacy and customers
title_short	The market of personal assistance in Scandinavia: hybridization and provider efforts to achieve legitimacy and customers
title_full	The market of personal assistance in Scandinavia: hybridization and provider efforts to achieve legitimacy and customers
title_fullStr	The market of personal assistance in Scandinavia: hybridization and provider efforts to achieve legitimacy and customers
title_full_unstemmed	The market of personal assistance in Scandinavia: hybridization and provider efforts to achieve legitimacy and customers
title_sort	market of personal assistance in scandinavia: hybridization and provider efforts to achieve legitimacy and customers
publisher	Stockholm University Press
series	Scandinavian Journal of Disability Research
issn	1501-7419 1745-3011
publishDate	2014-02-01
description	The hybridization of the welfare services has resulted in the emergence of a market of service providers for personal assistance in the Scandinavian countries. We describe and analyse two different aspects of the market development. First, we consider the development of the providers' market and the different regimes of regulations in the three countries. Second, we examine how the providers handle the multiplicity of claims and expectations in order to attract potential customers in competition with each other. We analyse the different types of organizational identities the providers develop by studying their expressed core values. The findings are presented in the form of three types of values: the value of empowerment, the value of flexibility and the value of professionalism. The differences in organizational values may suggest that the providers direct their services towards different segments of users.
topic	personal assistance assistance providers hybridization
url	https://www.sjdr.se/articles/484
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The market of personal assistance in Scandinavia: hybridization and provider efforts to achieve legitimacy and customers

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