The Effects of Price Elasticity Dynamics on a Firm’s Profit
This paper studies the dynamic behavior of price elasticity and its effects on the overall profit.Although price elasticity has a significant effect on sales, its dynamics have not been examined sofar in pricing models. In this paper, a simple pricing model is suggested in which, price elasticity is...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
University of Tehran
2011-03-01
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| Series: | Iranian Journal of Management Studies |
| Subjects: | |
| Online Access: | http://ijms.ir/pg/04/ijms0406.pdf |