PRELIMINARY ANALYSIS FOR PLACE BRANDING AND PROMOTION OF THE WESTERN REGION OF SĂLAJ COUNTY, ROMANIA

The current paper is part of a detailed case study on the methodologies and practical procedures behind the tourism promotion of the Western region of Sălaj County in Romania. The aim of the paper is to offer insights regarding the identification of possible place identity e...

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Bibliographic Details
Main Authors: Magor KÁDÁR, István BENEDEK
Format: Article
Language:English
Published: Babes-Bolyai University, Cluj-Napoca 2019-05-01
Series:Territorial Identity and Development
Subjects:
Online Access:http://territorial-identity.ro/wp-content/uploads/2019/09/4_Benedek_TID_1_2019.pdf