THE APPROACH OF SOCIAL MARKETING OF THE HIGHER EDUCATION INSTITUTION OF PHYSICAL CULTURE AND SPORT BASED ON IMAGE

The assessment of students, clients, bachelors, beneficiaries, the auxiliary teaching and non-teaching staff regarding some important aspects related to the activity and duties of the Academic Institution of Physical Education and Sport (reflects the study on a Institutional level) are very importan...

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Main Authors: Liliana BUDEVICI – PUIU, Ecaterina AMELICICHIN
Format: Article
Language:English
Published: ALTIUS ACADEMY Foundation - Faculty of Physical Education and Sports 2016-09-01
Series:Sport şi Societate
Subjects:
Online Access:http://www.sportsisocietate.ro/en/misc/doc/show/257
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spelling doaj-aad586041d6543488fd617967a9cd9b22021-01-02T01:55:19ZengALTIUS ACADEMY Foundation - Faculty of Physical Education and SportsSport şi Societate1582-21681582-21682016-09-0116Special311THE APPROACH OF SOCIAL MARKETING OF THE HIGHER EDUCATION INSTITUTION OF PHYSICAL CULTURE AND SPORT BASED ON IMAGELiliana BUDEVICI – PUIU0Ecaterina AMELICICHIN1State University of Physical Education and Sport; A. Doga street 22, Chisinau, Republic of MoldovaState University of Physical Education and Sport; A. Doga street 22, Chisinau, Republic of MoldovaThe assessment of students, clients, bachelors, beneficiaries, the auxiliary teaching and non-teaching staff regarding some important aspects related to the activity and duties of the Academic Institution of Physical Education and Sport (reflects the study on a Institutional level) are very important on making a social image of prosperity Thus, the media, social marketing are effective tools in promoting the image of the higher education institution of physical culture and sport. Also the information of marketing’s research can have a significantly role in direction of Academic Institution activity towards the improvement of its educational services for students’ benefit and potential beneficiaries.http://www.sportsisocietate.ro/en/misc/doc/show/257strategiesbeneficiariesvisioneducational marketingresearch
collection DOAJ
language English
format Article
sources DOAJ
author Liliana BUDEVICI – PUIU
Ecaterina AMELICICHIN
spellingShingle Liliana BUDEVICI – PUIU
Ecaterina AMELICICHIN
THE APPROACH OF SOCIAL MARKETING OF THE HIGHER EDUCATION INSTITUTION OF PHYSICAL CULTURE AND SPORT BASED ON IMAGE
Sport şi Societate
strategies
beneficiaries
vision
educational marketing
research
author_facet Liliana BUDEVICI – PUIU
Ecaterina AMELICICHIN
author_sort Liliana BUDEVICI – PUIU
title THE APPROACH OF SOCIAL MARKETING OF THE HIGHER EDUCATION INSTITUTION OF PHYSICAL CULTURE AND SPORT BASED ON IMAGE
title_short THE APPROACH OF SOCIAL MARKETING OF THE HIGHER EDUCATION INSTITUTION OF PHYSICAL CULTURE AND SPORT BASED ON IMAGE
title_full THE APPROACH OF SOCIAL MARKETING OF THE HIGHER EDUCATION INSTITUTION OF PHYSICAL CULTURE AND SPORT BASED ON IMAGE
title_fullStr THE APPROACH OF SOCIAL MARKETING OF THE HIGHER EDUCATION INSTITUTION OF PHYSICAL CULTURE AND SPORT BASED ON IMAGE
title_full_unstemmed THE APPROACH OF SOCIAL MARKETING OF THE HIGHER EDUCATION INSTITUTION OF PHYSICAL CULTURE AND SPORT BASED ON IMAGE
title_sort approach of social marketing of the higher education institution of physical culture and sport based on image
publisher ALTIUS ACADEMY Foundation - Faculty of Physical Education and Sports
series Sport şi Societate
issn 1582-2168
1582-2168
publishDate 2016-09-01
description The assessment of students, clients, bachelors, beneficiaries, the auxiliary teaching and non-teaching staff regarding some important aspects related to the activity and duties of the Academic Institution of Physical Education and Sport (reflects the study on a Institutional level) are very important on making a social image of prosperity Thus, the media, social marketing are effective tools in promoting the image of the higher education institution of physical culture and sport. Also the information of marketing’s research can have a significantly role in direction of Academic Institution activity towards the improvement of its educational services for students’ benefit and potential beneficiaries.
topic strategies
beneficiaries
vision
educational marketing
research
url http://www.sportsisocietate.ro/en/misc/doc/show/257
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AT lilianabudevicipuiu approachofsocialmarketingofthehighereducationinstitutionofphysicalcultureandsportbasedonimage
AT ecaterinaamelicichin approachofsocialmarketingofthehighereducationinstitutionofphysicalcultureandsportbasedonimage
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