THE APPROACH OF SOCIAL MARKETING OF THE HIGHER EDUCATION INSTITUTION OF PHYSICAL CULTURE AND SPORT BASED ON IMAGE
The assessment of students, clients, bachelors, beneficiaries, the auxiliary teaching and non-teaching staff regarding some important aspects related to the activity and duties of the Academic Institution of Physical Education and Sport (reflects the study on a Institutional level) are very importan...
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ALTIUS ACADEMY Foundation - Faculty of Physical Education and Sports
2016-09-01
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Online Access: | http://www.sportsisocietate.ro/en/misc/doc/show/257 |
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doaj-aad586041d6543488fd617967a9cd9b22021-01-02T01:55:19ZengALTIUS ACADEMY Foundation - Faculty of Physical Education and SportsSport şi Societate1582-21681582-21682016-09-0116Special311THE APPROACH OF SOCIAL MARKETING OF THE HIGHER EDUCATION INSTITUTION OF PHYSICAL CULTURE AND SPORT BASED ON IMAGELiliana BUDEVICI – PUIU0Ecaterina AMELICICHIN1State University of Physical Education and Sport; A. Doga street 22, Chisinau, Republic of MoldovaState University of Physical Education and Sport; A. Doga street 22, Chisinau, Republic of MoldovaThe assessment of students, clients, bachelors, beneficiaries, the auxiliary teaching and non-teaching staff regarding some important aspects related to the activity and duties of the Academic Institution of Physical Education and Sport (reflects the study on a Institutional level) are very important on making a social image of prosperity Thus, the media, social marketing are effective tools in promoting the image of the higher education institution of physical culture and sport. Also the information of marketing’s research can have a significantly role in direction of Academic Institution activity towards the improvement of its educational services for students’ benefit and potential beneficiaries.http://www.sportsisocietate.ro/en/misc/doc/show/257strategiesbeneficiariesvisioneducational marketingresearch |
collection |
DOAJ |
language |
English |
format |
Article |
sources |
DOAJ |
author |
Liliana BUDEVICI – PUIU Ecaterina AMELICICHIN |
spellingShingle |
Liliana BUDEVICI – PUIU Ecaterina AMELICICHIN THE APPROACH OF SOCIAL MARKETING OF THE HIGHER EDUCATION INSTITUTION OF PHYSICAL CULTURE AND SPORT BASED ON IMAGE Sport şi Societate strategies beneficiaries vision educational marketing research |
author_facet |
Liliana BUDEVICI – PUIU Ecaterina AMELICICHIN |
author_sort |
Liliana BUDEVICI – PUIU |
title |
THE APPROACH OF SOCIAL MARKETING OF THE HIGHER EDUCATION INSTITUTION OF PHYSICAL CULTURE AND SPORT BASED ON IMAGE |
title_short |
THE APPROACH OF SOCIAL MARKETING OF THE HIGHER EDUCATION INSTITUTION OF PHYSICAL CULTURE AND SPORT BASED ON IMAGE |
title_full |
THE APPROACH OF SOCIAL MARKETING OF THE HIGHER EDUCATION INSTITUTION OF PHYSICAL CULTURE AND SPORT BASED ON IMAGE |
title_fullStr |
THE APPROACH OF SOCIAL MARKETING OF THE HIGHER EDUCATION INSTITUTION OF PHYSICAL CULTURE AND SPORT BASED ON IMAGE |
title_full_unstemmed |
THE APPROACH OF SOCIAL MARKETING OF THE HIGHER EDUCATION INSTITUTION OF PHYSICAL CULTURE AND SPORT BASED ON IMAGE |
title_sort |
approach of social marketing of the higher education institution of physical culture and sport based on image |
publisher |
ALTIUS ACADEMY Foundation - Faculty of Physical Education and Sports |
series |
Sport şi Societate |
issn |
1582-2168 1582-2168 |
publishDate |
2016-09-01 |
description |
The assessment of students, clients, bachelors, beneficiaries, the auxiliary teaching and non-teaching staff regarding some important aspects related to the activity and duties of the Academic Institution of Physical Education and Sport (reflects the study on a Institutional level) are very important on making a social image of prosperity Thus, the media, social marketing are effective tools in promoting the image of the higher education institution of physical culture and sport. Also the information of marketing’s research can have a significantly role in direction of Academic Institution activity towards the improvement of its educational services for students’ benefit and potential beneficiaries. |
topic |
strategies beneficiaries vision educational marketing research |
url |
http://www.sportsisocietate.ro/en/misc/doc/show/257 |
work_keys_str_mv |
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