Integrating Expert Customers in New Product Development in Industrial Business - Virtual Routes to Success

Bibliographic Details
Main Authors: Andrea Hemetsberger, Georg Godula
Format: Article
Language:English
Published: LLC "CPC "Business Perspectives" 2007-09-01
Series:Innovative Marketing
Online Access:https://businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/1872/im_en_2007_03_Hemetsberger.pdf

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