ICT and the Sustainability of World Heritage Sites. Analysis of Senior Citizens’ Use of Tourism Apps

ICT and the Sustainability of World Heritage Sites. Analysis of Senior Citizens’ Use of Tourism Apps

Information and Communication Technologies (ICT) and applications (apps) for tourists are key tools for the sustainability of World Cultural Heritage Sites (WCHS). Their integration into tourism marketing strategies poses challenges regarding the satisfaction of the expectations of the target stakeh...

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Bibliographic Details
Main Authors: Irene Ramos-Soler, Alba-María Martínez-Sala, Concepción Campillo-Alhama
Format: Article
Language:English
Published: MDPI AG 2019-06-01
Series:Sustainability
Subjects:
apps
cultural tourism
cultural heritage site
experiential marketing
senior tourists
smart tourism
sustainability
tourism experience
web 2.0
world heritage
Online Access:https://www.mdpi.com/2071-1050/11/11/3203

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https://www.mdpi.com/2071-1050/11/11/3203

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