Viral marketing: a powerful, but dangerous marketing tool

Viral marketing: a powerful, but dangerous marketing tool

Bibliographic Details
Main Author:	H.B. Klopper
Format:	Article
Language:	English
Published:	AOSIS 2002-12-01
Series:	South African Journal of Information Management
Online Access:	https://sajim.co.za/index.php/sajim/article/view/159

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