Managerial levers in cultivating new mental space for business innovation
Individuals and organizations have mindsets that reflect how they view themselves and the world around them. Some prominent authors have commented on this phenomenon and its relevance to business innovation. In this article, we refer to these mindsets as ‘mental space’ and define the latter as the w...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
AOSIS
2004-12-01
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| Series: | South African Journal of Business Management |
| Online Access: | https://sajbm.org/index.php/sajbm/article/view/669 |