Comunicação em Parcerias Locais para a Promoção do Emprego – um estudo de caso sobre responsabilidade social dos agentes empresariais

In this article we analyse social responsibility of enterprise agents in local projects of employment promotion, on the basis of case study methodology. Partnership constitutes a form of organizational and horizontal communication. This conceptual approach complements network approach due to key pri...

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Bibliographic Details
Main Author: CARRILHO, Tiago
Format: Article
Language:Portuguese
Published: Universidade Federal da Bahia 2010-07-01
Series:Contemporanea : Revista de Comunicação e Cultura
Subjects:
Online Access:http://www.portalseer.ufba.br/index.php/contemporaneaposcom/article/view/4539/3394