Comunicação em Parcerias Locais para a Promoção do Emprego – um estudo de caso sobre responsabilidade social dos agentes empresariais
In this article we analyse social responsibility of enterprise agents in local projects of employment promotion, on the basis of case study methodology. Partnership constitutes a form of organizational and horizontal communication. This conceptual approach complements network approach due to key pri...
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Format: | Article |
Language: | Portuguese |
Published: |
Universidade Federal da Bahia
2010-07-01
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Series: | Contemporanea : Revista de Comunicação e Cultura |
Subjects: | |
Online Access: | http://www.portalseer.ufba.br/index.php/contemporaneaposcom/article/view/4539/3394 |