WAEA Keynote Address: Strategies for Overcoming Hypothetical Bias in Stated Preference Surveys
In some, but not all, contexts, respondents to stated preference valuation studies state a willingness to pay (WTP) higher than what lab or field experiments indicate is the actual amount they would pay. However, several ex ante survey design strategies and ex post calibration techniques can be used...
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| Format: | Article |
| Language: | English |
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Western Agricultural Economics Association
2014-04-01
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| Series: | Journal of Agricultural and Resource Economics |
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| Online Access: | https://ageconsearch.umn.edu/record/168258 |