The Deterministic Model With Time Delay for a New Product Diffusion in a Market

The aim of this paper is to present and analyze a market through a nonlinear deterministic model. A firm launches a new product and devotes a fixed proportion of sales to advertising, while customers go through a three stage adoption process with some delay on the effect of advertisement. The mathem...

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Bibliographic Details
Main Authors: Sîrghi Nicoleta, Neamţu Mihaela, Mircea Gabriela, Rămescu Doriana Andreea
Format: Article
Language:English
Published: Oeconomica Timisiensis Foundation 2018-06-01
Series:Timisoara Journal of Economics and Business
Subjects:
C62
D11
E32
P46
Online Access:http://www.degruyter.com/view/j/tjeb.2018.11.issue-1/tjeb-2018-0004/tjeb-2018-0004.xml?format=INT