ONLINE VISIBILITY OF THE TOURISTIC SUPPLY IN SUCEAVA COUNTY

ONLINE VISIBILITY OF THE TOURISTIC SUPPLY IN SUCEAVA COUNTY

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Due to the fact that the Internet is now a media zone that tends to monopolize the entire tourist advertising, a careful analysis is required to determine its impact on the marketing activity of the tourist accommodation structures in Bucovina. The major objective of the study aims to highlight the...

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Bibliographic Details
Main Authors: Pavel STANCIU, Mihai COSTEA
Format: Article
Language:English
Published: Universitatii Suceava 2012-12-01
Series:Revista de Turism: Studii si Cercetari in Turism
Subjects:
accommodation structures in bucovina
website
social media marketing
facebook
seo
Online Access:http://revistadeturism.ro/rdt/article/view/50
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spelling doaj-a4c8cf35d96c4effb0a6bb64644381ab2021-04-02T20:14:48ZengUniversitatii SuceavaRevista de Turism: Studii si Cercetari in Turism1844-29942012-12-01014465234ONLINE VISIBILITY OF THE TOURISTIC SUPPLY IN SUCEAVA COUNTYPavel STANCIU0Mihai COSTEA1“Ştefan cel Mare” University of Suceava“Ştefan cel Mare” University of SuceavaDue to the fact that the Internet is now a media zone that tends to monopolize the entire tourist advertising, a careful analysis is required to determine its impact on the marketing activity of the tourist accommodation structures in Bucovina. The major objective of the study aims to highlight the stage development of the touristic accommodation structures in Suceava County through the online visibility filter and, implicitly, their familiarisation with the specific techniques, strategies and marketing methods of the virtual environment.http://revistadeturism.ro/rdt/article/view/50accommodation structures in bucovinawebsitesocial media marketingfacebookseo
collection DOAJ
language English
format Article
sources DOAJ
author Pavel STANCIU
Mihai COSTEA
spellingShingle Pavel STANCIU
Mihai COSTEA
ONLINE VISIBILITY OF THE TOURISTIC SUPPLY IN SUCEAVA COUNTY
Revista de Turism: Studii si Cercetari in Turism
accommodation structures in bucovina
website
social media marketing
facebook
seo
author_facet Pavel STANCIU
Mihai COSTEA
author_sort Pavel STANCIU
title ONLINE VISIBILITY OF THE TOURISTIC SUPPLY IN SUCEAVA COUNTY
title_short ONLINE VISIBILITY OF THE TOURISTIC SUPPLY IN SUCEAVA COUNTY
title_full ONLINE VISIBILITY OF THE TOURISTIC SUPPLY IN SUCEAVA COUNTY
title_fullStr ONLINE VISIBILITY OF THE TOURISTIC SUPPLY IN SUCEAVA COUNTY
title_full_unstemmed ONLINE VISIBILITY OF THE TOURISTIC SUPPLY IN SUCEAVA COUNTY
title_sort online visibility of the touristic supply in suceava county
publisher Universitatii Suceava
series Revista de Turism: Studii si Cercetari in Turism
issn 1844-2994
publishDate 2012-12-01
description Due to the fact that the Internet is now a media zone that tends to monopolize the entire tourist advertising, a careful analysis is required to determine its impact on the marketing activity of the tourist accommodation structures in Bucovina. The major objective of the study aims to highlight the stage development of the touristic accommodation structures in Suceava County through the online visibility filter and, implicitly, their familiarisation with the specific techniques, strategies and marketing methods of the virtual environment.
topic accommodation structures in bucovina
website
social media marketing
facebook
seo
url http://revistadeturism.ro/rdt/article/view/50
work_keys_str_mv AT pavelstanciu onlinevisibilityofthetouristicsupplyinsuceavacounty
AT mihaicostea onlinevisibilityofthetouristicsupplyinsuceavacounty
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